Mikołaj Krzemiński is a product-driven founder and resilient builder with over a decade of experience bridging media, commerce, and technology across Europe, Asia, and the U.S. He is the founder of Buy-it.ai, a platform that uses AI to make film and TV content instantly shoppable by transforming product placement into measurable commerce.
Before Buy-it.ai, Mikołaj built ventures that partnered with some of the world’s largest media brands, including Warner Bros. Discovery, Canal+ Group, RTL, and TVP. His startups have powered shoppable content for HGTV, TVN, Canal+ Domo, RTL Zwei, and YouTube creators, directing traffic to major retailers such as Amazon, Wayfair, Target, Allegro, and Otto. He has scaled products internationally, working with networks in Poland, Germany, and South Korea, and has been backed by leading accelerators including 500 Startups and Capital Factory.
His career reflects both persistence and perspective: sober for 8 years, he attributes his clarity, discipline, and empathy to that journey: qualities that define his approach to leadership.
Outside of work, he finds balance in long walks, time with his fiancée and dogs, and staying active at the gym. Grounded and forward-looking, he believes great companies are built by staying close to users and building not just to scale, but to last.
